It's Snowy

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Premium feature
It's Snowy

It's Snowy AI Video Effect

Upload a photo and the AI turns it into a short winter video. Snow starts falling, the ground goes white, and the whole scene shifts into a cold-weather landscape. Works on selfies, pet photos, and outdoor shots.

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The AI analyzes your photo's depth and subjects, then shifts the lighting to a cool winter tone. Snowflakes render with varied fall speeds and directions, and they accumulate on the ground, hair, fur, rooftops, and branches over the course of the clip.

The transition builds from a clear scene into heavy snowfall, so the video has a visible before-and-after arc that plays well on social media. Pet photos are the most shared use case for this effect. Cats and dogs in suddenly snowy surroundings get attention fast. Portraits, group shots, and landscapes produce equally clean results.

Frequently Asked Questions

Does the It's Snowy effect work on pet photos?

Yes. Pet photos are one of the most popular uses. The AI picks up fur edges and surfaces, so snow settles on your cat or dog naturally.

Is the It's Snowy effect free to use?

Yes. Upload your photo, select It's Snowy, and generate the video at no cost.